Since it’s debut in 2017 TikTok has claimed 1 billion users. Just for comparison: 3 years after it launched Facebook had 20 million users. At the same point, Twitter had 18 million. This Quartz field guide is all about the unprecedented rise of TikTok, the company’s history, the people behind it, and its biggest challenge: scrutiny from regulators, especially in the US.
Published as part of the Quartz Field Guide to TikTok: China’s First Global App. More from the guide here:
